Restaurant Reopening

Posters

This project is an exploration of different visual directions for a restaurant reopening campaign. The goal was to create a poster that feels inviting, clear, and visually engaging, while keeping a strong focus on readability and atmosphere. Instead of settling on a single approach, I developed multiple concepts, each expressing a different mood — from bold and energetic to refined and minimal. The idea was to explore how color, typography, and composition can completely shift the perception of the same message, while still maintaining a coherent identity.

To present these concepts in a more realistic context, I created a series of mockups to showcase how the posters would live in real environments. The goal was to highlight not only the designs themselves, but also their visual impact at scale — how they catch attention, interact with their surroundings, and communicate from a distance. These mockups help translate the concepts from simple visuals into tangible pieces of communication, closer to how an audience would actually experience them.

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